Live + Virtual = Dynamic Hybrid Events

Since launching OPEN CINEMA Season 10 in October, we’ve been experimenting with adding virtual engagement elements to our tried and true community screenings of documentaries followed by open forum discussion in cafe style venues. The early results are extremely exciting!

Not only are we livestreaming the post-screening discussion for virtual viewers at home, but we’re also hosting a moderated Twitter chat. In November, we were extremely excited by the results, with a ‘reach’ of about 20,000 tweeters (according to www.Hashtracking.com). Not exactly sure what that means, but it sounds impressive. A more tangible measure of success? One tweeter from Toronto asked to use the tweetchat stream as a research resource for her Master’s Thesis in Nature Education. Read more about this amazing hybrid event here.

Last week I drew a Venn diagram to help our tweetchat team and guests understand the dynamic interactions it makes possible. It’s pretty complex!

venn diagram of hybrid event with speakers, tweetchat and livestream

So many conversations: Venn diagram of hybrid event with speakers, tweetchat and livestream

Our next hybrid event is tomorrow, Wednesday December 5th, following the Victoria premiere of Occupy Love with virtual guest Velcrow Ripper as well as live guests. Find out all about the event here.

Have you organized a hybrid event? I’d love to hear what worked (and didn’t work so well) for you.